Sunshine, Surfing and Strategy
Directors: Join us in stellar San Diego, CA for this can’t-miss event! Explore the latest governance strategies, network with your peers from around the country and take in all that America’s Finest City has to offer.
You’ll gain a deeper and broader understanding of the trends impacting your board, members and the credit union movement as a whole. Walk away with enhanced skills and new approaches to governance—all critical competencies for today’s strong leaders.
- Governance and Leadership
- Strategy
- Innovation and Change
- And more!
Changing tides make the best waves. It’s time to learn how to ride them! Grab your (surf) board and register for CUES Directors Conference 2025 today.
For Board Liaisons!
You asked, we listened—Board Liaison Workshop is back in person at Directors Conference, with new sessions. Learn more.
Why Attend Directors Conference?
Directors—Why Should You Attend?
- Immerse yourself in a collaborative learning environment with 10 hours of dedicated learning time, and earn up to 12 CPE credits.
- Highly interactive content that is unique to your role as credit union board member.
- Part learning, part networking, and part inspiration—get wowed by our expert speakers, pick the brains of your peers, and head home energized with many new ideas to implement.
CEOs—Why Send Your Directors?
- Your directors will learn governance best practices and key regulatory and fiduciary issues that will help keep your board—and your credit union—strong.
- Networking is an important part of this conference; your directors will form bonds with fellow board members they can reach out to once they are home.
"Very good conference; lots of diverse topics, made you think about the future. Excellent time to network and discuss similar and different ways for boards to function."
Frank Daniels | Dover Federal Credit Union
Asset Size — $463 Million
Sponsorship Opportunities
Forge new relationships with credit union directors and executives as they strengthen their skills and hear from expert speakers.
CUES is the industry leader in providing director-specific education. Board chairs, directors and committee officers from the nation’s top credit unions attend Directors Conference to receive world-class education and develop their peer networks.
The event’s popular sponsor showcase is an ideal venue for credit unions to seek out suppliers who offer innovative solutions for their needs, as well as essential products and services. Thanks to its relaxed setting, sponsors enjoy an unusually high level of face time with attendees. CUES Directors Conference has an average of 400 attendees from 182 credit unions.
Sponsorship Benefits
Platinum Sponsorship
CUES Supporting and Premier Supplier Members: $15,000
Limit 4 Sponsors
- 10’ x 20’ space in the showcase
- Company listing in the November CU Management magazine and conference app
- Conference registrations (4)
- Networking opportunities
- Logo and link on cues.org
- Recognition at general session
- (4) Company brochures in conference app
- Sponsor recognition on name badge
- Conference registration list
- Enhanced banner ad on cues.org or cumanagement.com
- Full-page, four-color ad in CU Management's November or December issue with 50% discount on the other issue
- Opportunity to present a brief company introduction before a General Session (or similar)
- Co-sponsorship of the Welcome Reception
- Sponsorship of the golf tournament (or similar)
- Golf registration (or similar)
- Two optional event registrations
- Recognition as a Platinum-level sponsor in attendee acknowledgement materials and conference marketing
For nonmember pricing, or more information on membership, contact Kari Sweeney at kari@cues.org.
Gold Sponsorship
CUES Supporting and Premier Supplier Members: $8,500
Limit 3 Sponsors
- 10’ x 10’ space in the showcase
- Company listing and description in the November CU Management magazine and conference app
- Conference registrations (2)
- Networking opportunities
- Logo and link on cues.org
- Recognition at general session
- (2) Company brochures in conference app
- Sponsor recognition on name badge
- Conference registration list
- Banner ad on cues.org or cumanagement.com
- 50% discount on November and December CU Management advertising
- Sponsorship of a breakfast
- Recognition as a Gold-level sponsor in attendee acknowledgement materials and conference marketing
For nonmember pricing, or more information on membership, contact Kari Sweeney at kari@cues.org.
Silver Sponsorship
CUES Supporting and Premier Supplier Members: $6,000
- 10’ x 10’ space in the showcase
- Company listing and description in the November CU Management magazine and conference app
- Conference registrations (2)
- Networking opportunities
- Logo and link on cues.org
- Recognition at general session
- Company brochure in conference app
- Sponsor recognition on name badge
- Conference registration list
- Banner ad on cues.org or cumanagement.com
- 25% discount on November and December CU Management advertising
- Sponsorship of a refreshment break
- Recognition as a Silver-level sponsor in attendee acknowledgement materials and conference marketing
For nonmember pricing, or more information on membership, contact Kari Sweeney at kari@cues.org.
Additional & Non-Attending Sponsorship Opportunities
You'll be there, even if you can't attend! Or, enhance your onsite sponsorship for maximum results.
CUES Supporting and Premier Supplier Member pricing
- Book sponsor: $10,000
- Conference Wi-Fi: $5,000
- Conference App: $6,000
- Conference tote bags: $7,000
- Badge lanyards: $3,500
- Pens and notepads: $1,500
- Hotel Key Cards: $4,000
For nonmember pricing, or more information on membership, contact Kari Sweeney at kari@cues.org.
Become a sponsor today!
Forge new relationships with credit union directors and executives as they strengthen their skills and hear from expert speakers.
Attendees by Asset Size
Attendees by Title
Percentage of Attendees by Region
Agenda
We are currently working on details for our 2025 event. Below is a sample agenda for reference.
Sunday
Pre-Conference Session | 2:00 – 4:00 p.m.
*Separate registration required.
Conference Registration & Welcome Reception | 4:00 – 5:30 p.m.
Optional Event | 5:30–9:30 p.m.
Monday
Conference Information Desk | 7:00 a.m. – 3:00 p.m.
Breakfast | 7:00 – 8:00 a.m.
Welcome to CUES Directors Conference | 8:00 – 8:40 a.m.
Opening General Session | 8:45 – 9:45 a.m.
Concluding Connections: Share & Compare | 9:44 a.m.
Networking Refreshment Break | 9:45 – 10:05a.m.
Breakout Sessions | 10:05 – 11:05 a.m.
Networking/Travel Time | 11:05 – 11:20 a.m.
Breakout Sessions (repeated from the morning)| 11:20 a.m. – 12:20 p.m.
Luncheon | 12:20 – 1:40 p.m.
General Session | 1:40 – 2:40 p.m.
Concluding Connections | 2:40 – 3:00 p.m.
Tuesday
Conference Information Desk | 7:00 a.m. – 12:00 p.m.
Breakfast | 7:00 – 8:00 a.m.
Welcome Back | 8:00 – 8:10 a.m.
General Session | 8:10 – 9:20 a.m.
Networking/Travel Time | 9:20 – 9:40 a.m.
Breakout Sessions | 9:40 – 10:40 a.m.
Networking Refreshment Break | 10:40 – 11:00 a.m.
Breakout Sessions (repeated from the morning) | 11:00 a.m. – 12:00 p.m..
Wednesday
Conference Information Desk | 7:00 – 10:00 a.m.
Breakfast | 7:00 – 8:00 a.m.
Wednesday Welcome | 8:00 – 8:10 a.m.
General Session | 8:10 – 9:20 a.m.
Networking Refreshment Break | 9:20 – 9:40 a.m.
Closing General Session | 9:40 – 10:45 a.m.
Wrap Up & Final Insights | 10:45 – 11:00 a.m.
Conclusion of Conference, Safe Travels! | 11:00 a.m.
Optional Events
Sunday, December 8
Opry Country Christmas
5:30–9:30 p.m.
$165 USD/person
Nashville’s coolest holiday show! Be part of Nashville’s can't-miss holiday show series. Enjoy a night of festive fun with special guests, spotlight artists, and nonstop surprises at the world-famous Grand Ole Opry. There is no better place to spend your Music City holiday. The price includes a main-floor seat and round-trip transportation to the event.
Speakers
We are currently working on speakers for our 2025 event. Please check back for more information.
Hotel
Manchester Grand Hyatt San Diego
1 Market Place
San Diego, CA 92101
Hotel rates in the CUES block are as follows:
- Run of House: $329/night
- Guaranteed King Room: $354/night
CUES has reserved a limited number of rooms at the Manchester Grand Hyatt San Diego at the discounted rate above. To make hotel reservations, book online here. Room rates and availability are not guaranteed, so CUES recommends making your reservations early. The discounted CUES rate will expire when the block is full or on Thursday, November 13, 2025, whichever happens first. The hotel offers great amenities, discounted rates, and networking opportunities. Staying within the CUES room block will help keep registration prices down.
*Please remember that all hotel arrangements are strictly between you and the hotel. If you have accessibility needs for your stay, please request those directly with the hotel. If you are no longer able to attend or your flight is canceled, you are responsible for calling to cancel your room reservation.
Check-in time is 4:00 p.m., and check-out is 11:00 a.m.
Airport
The Manchester Grand Hyatt San Diego is 3 miles or about 10 minutes from San Diego International Airport (SAN).
Car Rental
CUES has negotiated a discount when you book with Enterprise and National for this meeting. You can take advantage of our discounted rates by booking online using the below links. Be sure to reference account number OSMB44A when making all reservations.
Enterprise Reservations | National Reservations
We also invite you to enroll in the Emerald Club loyalty program. As an Emerald Club member, you can bypass the counter and choose your own vehicle, earn free rental days, receive arrival & return alerts, receive e-receipts, and maximize benefits while still enjoying our CUES corporate discount. Click here to enroll in Emerald Club (Emerald Club benefits applicable to both Enterprise & National reservations).
Meal Plan Only
Separate registration required
Your companion is welcome to join you at the Welcome Reception on Sunday, as well as register for any of our optional activities. We also offer a companion meal program, which includes breakfast Monday through Wednesday for $325 USD.
Information You Should Know
Your registration includes:
In addition to the great content and speakers we have lined up, your registration includes:
- Welcome Reception for attendees & their guest (Sunday)
- Three breakfasts (Monday, Tuesday, and Wednesday)
- Luncheon on Monday
- All educational sessions and materials
*subject to change
Cancellation Policy
- ALL CANCELLATIONS MUST BE IN WRITING (cues@cues.org)
- Prior to 60 days – full refund
- 31-60 days before start of event – 50% refund
- 0-30 days before start of event – no refunds or credits for future events given
Due to financial obligations incurred by CUES, no refunds or credits will be issued on cancellation requests less than 30 days prior to the start of the event. Substitute attendees are welcome, subject to eligibility.
CUES reserves the right to cancel or reschedule the event due to unforeseen circumstances, and will refund fees if the event is rescheduled or location is changed and you are unable to attend.
Accommodations for diet, mobility, or other needs
CUES will make every effort to make sure you are comfortable at our events. Email events@cues.org with your name, credit union, the event you are registered for, and everything we need to know to accommodate your request. We will follow up with you on how we can help.
This conference meets the following standards:
- CPE credits earned: up to 12
- Program Level: Overview
- Delivery Method: Group-Live
- Advanced Preparation: No advance preparation is required
- Prerequisites: Not required for this program
CUES is registered with the National Association of State Boards of Accountancy (NASBA), as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors, through its website linked above.
*subject to change.
Who should attend Directors Conference?
CUES Directors Conference is for credit union directors, board chairs, board officers, supervisory committee members, and CEOs. Consider sending your entire board so your group can benefit from learning and participating in discussions together, and heading home on the same page.
We can also help you arrange a board meeting while you’re at Directors Conference, contact us at events@cues.org and let us know you’d like the details.
What to Pack
Plan on resort casual attire. We suggest you bring a sweater or jacket along in case you find the meeting room temperature chilly.
What’s available for guests?
Your companion is welcome to join you at the Welcome Reception, as well as register for any of our optional activities. A companion meal program is also available, which includes breakfast Monday through Wednesday. See our Travel/Lodging tab for additional details on the meal plan and optional activities.
I’ve registered; where can I get more information?
Right here! We are currently working on an informational packet for attendees. It will contain everything you need to know about attend this event, including:
- Where to stay
- What airport to fly into, and other transportation information
- When to arrive
- What to pack
- Spouse/guest information, if applicable
LOCATION
Manchester Grand Hyatt
San Diego, CA
DATES
December 7-10, 2025
UNLIMITED/
UNLIMITED+
MEMBER
$2,445
$3,300 CAD
INDIVIDUAL
MEMBER
$2,845 $3,840 CAD
NON-MEMBER PRICE
$3,395 $4,585 CAD
Want to send your entire board? Email events@cues.org for details.
Bring your entire board!
Take your learning even further by holding an on-site board meeting. Contact us at events@cues.org for details.
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